Private Equity Portfolio Company Leadership
Marketing Team Build for PE backed Retail Healthcare Company
One of our core clients, a healthcare roll-up that is the leader in its industry sector and majority-owned by a premier PE firm, required a world-class marketing team to drive organic growth across 2,300+ offices. We partnered with the newly appointed Chief Marketing Officer to build out her team, including a VP of Marketing Analytics and Technology, Senior Directors of Loyalty, Performance, Product and Field Marketing, and a Senior Director of Communications. We were subsequently engaged by the company to recruit a VP Operations, Senior Director Total Rewards and Senior Directors of Direct and Indirect Strategic Sourcing.
Large PE Owned Fitness Franchise CMO and COO
A private equity client acquired a leading fitness brand franchisee with the goal of growing the business organically and through acquisitions. To drive organic growth the company needed a Head of Marketing with a strong performance marketing background, and a Chief Operating Officer with experience scaling another multi-unit consumer services business. We recruited a marketing leader who had created and led the highly successful loyalty program for a major automotive brand, and a COO who had built and led large field organizations in the early childcare and senior care industries. Both of our successful candidates have built outstanding teams and the company has grown significantly.
Early Education Roll-up CEO and CMO
After investing in a branded, multi-location early childhood education business, a private equity client required a CEO to build operational efficiencies and scale the business through acquisitions, organic growth and greenfield development. We recruited a CEO with a stellar track record building the digital marketing and centralized operations infrastructure to grow other multi-unit consumer services companies. After three years of outstanding performance, the company was sold to another fund. The CEO and new board retained us again to recruit a Chief Marketing Officer with a strong performance marketing track record who has successfully accelerated the company’s growth.